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Kore Zhong



Thesis

  1. Star Power 

Books

  1. Passing of Time

  2. Symbiotic

  3. I Clicked

Identities

  1. Nantou Old Town

  2. SZX Airport

Typeface

  1. Nope

  2. Slang Glyphs

Posters

  1. Butterfly

  2. Manifesto 

Others

  1. Motion Graphic Series

  2. Web Design Series

  3. PR + Marketing Campaign

  4. Photography

  5. Projects from Works

PR + Marketing Campaign

Away Luggage
Marketing Campagin Proposal


When: Spring 2022
Media: Presentation
Tool: Photoshop, Research, Analysis
For: Comtemporary Advertising

In this project,  I collaborate with 3 classmates on this strategic campaign for Away Luggage.  We focused on the reunion of family aspect to promote the sales for Away through campaign advertising. This campaign includes research, persona, adlob design, and activities.  I design a code " @ > + &" to emphasize the experience of traveling with family by Away luggage.



COCO Fresh Juice
PR, Marketing and Branding Campaign


When: Fall 2021
Media: Presentation
Tool: Photoshop, Research, Analysis
For: PR, Marketing and Branding

In this project,  I collaborate with 2 classmates on this PR, Marketing and Branding project that we focus on COCO Fresh Juice in which we deliver the campaign solution of improving COCO’s overall brand promotion by researches and come out plans for the brand in the following slides.


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